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Behind The Very Bad Plan

Sam’s world began with “one more story.”

Before Sam had a notebook, Ali had an audience at home: his children. They listened to his made-up stories, laughed in the right places, asked inconvenient questions, and kept requesting another.

Meet Sam on page one
Sam’s notebook, an early visual doorway into The Very Bad Plan
Origin note 01Sam sounded certain before anyone knew what he was certain about.

How the world got built

A bedtime-sized idea refused to stay small.

01

The children kept asking

Ali made up stories. His children wanted another. That repeated, ordinary moment was the first proof that a story could matter outside his own head.

02

One question stayed

What if a child did everything “properly,” made the perfect plan, and still watched Tuesday knock it sideways?

03

Sam started talking

He meant well. He prepared loudly. He learned where everyone could see it. The notebook became the safest place for his crossed-out certainty.

04

Four friends talked back

Ben, Mia, Omar, and Leo did not agree to be supporting evidence. Each saw a different hole in Sam’s answer. The story became theirs too.

Children working together in the illustrated school world of The Very Bad Plan

The spark behind the book

They did not write the book. They made Ali brave enough to.

Children are honest audiences. They do not care that an idea took effort. They care whether they want the next bit. Their excitement persuaded Ali to stop treating the story as something temporary and give it chapters, characters, a world, and an ending worth reaching.

“Their excitement made me believe this story could belong to more families than ours.”Ali Babaee

Giving the story a visual memory

Sana helped a hundred pictures remember the same world.

Sana Naseri worked on the visual concept development and image arrangement of The Very Bad Plan. The job was bigger than placing pictures between paragraphs. Sam had to remain Sam from one bad idea to the next. A warm room had to feel warm. A tense page had to know when to stop smiling.

Some images carry a joke. Some reveal who has noticed the problem. Some simply let the page breathe after a loud moment. Together, they had to feel like memories from one place.

The five friends in their shared project space
Shared spaces reveal the team.
A reflective illustrated moment involving a letter about the future
Quiet scenes are allowed to breathe.

Rules written in pencil

Five things this world refuses to fake.

01

The story goes first

If a lesson cannot survive the jokes, trouble, and choices, it does not get to interrupt the chapter.

02

Nobody is the good kid

Sam and his friends can be loud, stubborn, clever, wrong, kind, embarrassed, and still worth following.

03

No decorative friends

Ben, Mia, Omar, and Leo are not there to clap when Sam succeeds. They change the answer.

04

Mistakes stay in the room

A bad choice has consequences. It does not turn a child into a bad person.

05

The diagram may lose

Planning matters. When the people and the boxes disagree, the boxes have to move.

Sam, Ben, Mia, Omar, and Leo together

The door stays open

The book comes first. The characters are not finished living.

Sam, Ben, Mia, Omar, and Leo were built with voices, habits, relationships, and visual details that can travel. If the world later becomes audio, animation, or short stories, it should feel like meeting the same five children somewhere new, not watching strangers borrow their names.